HOME / ¹®¼°øÀ¯ / Å׸¶¹®¼ / »ç¾÷°èȹ¼ / À½½ÄÁ¡/üÀÎÁ¡
4.5
90°ÇÀÇ Èı⺸±â½Å±Ô »ç¾÷ÀÇ ´ë¾ÈÀ¸·Î º£ÀÌÄ¿¸® Ä«Æä¸¦ ±âȹÇÏ°í ¿©±â¿¡ µû¸£´Â ½Å±Ô»ç¾÷ ¼³Á¤¹è°æ ¹× »ç¾÷ȯ°æºÐ¼® ±×¸®°í ¼¼ºÎ»ç¾÷ °èȹ¾È¿¡ ÀÌ¾î ¿¹»ó ¸ÅÃ⠺м®±îÁö Àß ÀÛ¼ºµÈ »ç¾÷°èȹ¼ »ùÇÃÀÚ·áÀÔ´Ï´Ù. ȸ»ç³»¿¡¼ Å×½ºÅ©Æ÷½º ÆÀ ¿î¿µÀ¸·Î ÀÎÇÑ ½Å±Ô»ç¾÷ ´ë¾ÈÀ» ¸¶·ÃÇϰíÀÚ ÇÒ¶§ ÀÛ¼ºµÈ ÃÖÁ¾ °á°ú¹°ÀÔ´Ï´Ù.
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
![]() |
![]() |
||
![]() |
1Àå ½Å±Ô »ç¾÷ ¼±Á¤ ¹è°æ
1. ÀÚ¿¬ °Ç° »ýȰ ±â¾÷ÀÇ ¼ºÀå
2. Ä¡¿ÇÑ °æÀï
3. Àü·«Àû ´ë¾È ¸ð»ö
4. Defining new biz
2Àå »ç¾÷ȯ°æ ºÐ¼®
1. ½ÃÀå ÇöȲ
2. °æÀï»ç ºÐ¼®
3. °æÀï °µµ ºÐ¼®
4. ³»ºÎ ¿ª·® ºÐ¼®
5. Key success factor
3Àå ¼¼ºÎ »ç¾÷ °èȹ
1. Market positioning
2. Target customer
3. Brand concept
4. Marketing plan
4Àå Financial ºÐ¼®
1. Assumption
2. TForecast
5Àå Appendix
ÀÚ¿¬°ú Àΰ£À» Á¸ÁßÇÏ´Â ½Ä¹®È âÁ¶ bakery cafe
º£ÀÌÄ¿¸® Ä«Æä »ç¾÷°èȹ¼ project overview bakery beverages ready meal healthy ingredients healthy bakery cafe project organization steering committee planning team research team finance team project owner advisor Á¤±â ¹ÌÆÃ : ÁÖ 2ȸ ¼ö½Ã ¹ÌÆÃ : steering committee ÆÇ´Ü tft °¡µ¿ : 08³â11¿ù1ÀÏ È¸ÀÇ ¿î¿µ (schedule) project task implementation kick off ¹×ÁßÀå±â ÀÛ¾÷ °èȹ ¼³¸í
-Á¶»ç ¹× ¿¬±¸ ¹æ¹ý, r&r ¹èºÐ
°¢ ºÎ¹®º° 1Â÷ ÃÊ¾È °øÀ¯ ½ÃÀå ¹× °í°´ Á¶»ç (mix & bake ¹æ¹® Á¶»ç) °¢ ÆÀº° ÀÛ¾÷ ±¸Ã¼È-2Â÷ ¾È ¿Ï·á ¸ñÇ¥ ~11/15 11/18 11/8 major activity ~11/22 11/28 ~11/1 ~12/3 project °úÁ¦ ¼±Á¤ brainstorming °¢ »ç¾÷ ´ÜÀ§º° ÁøÇà ÇÁ·ÎÁ§Æ® ÁøÇà ¹æÇâ ¼³¸í ¹× Åä·Ð (11/8) ¼öÁ¤& º¸¿Ï ¹× ÀüÆÀ consolidation 12/6 12/18 Á¶»ç ÀÚ·á °øÀ¯ ½ÃÀå Á¶»ç (11/18) workshop ÃÖÁ¾ workshop (ÇѾç´ë ȸ°è°ú ȸÀǽÇ) ÃÖÁ¾ ¹ßÇ¥ ¼öÁ¤&º¸¿Ï ÈÄ ÃÖÁ¾ ¸®Æ÷Æ® Á¦Ãâ ÃÖÁ¾ ¹ßÇ¥ ÃÖÁ¾ ¸®Æ÷Æ® Á¦Ãâ
1.½Å±Ô »ç¾÷ ¼±Á¤ ¹è°æ
1) ÀÚ¿¬ °Ç° »ýȰ ±â¾÷ÀÇ ¼ºÀå
2) Ä¡¿ÇÑ °æÀï
3) Àü·«Àû ´ë¾È ¸ð»ö
4) defining new biz
2.»ç¾÷ȯ°æ ºÐ¼®
1) ½ÃÀå ÇöȲ
2) °æÀï»ç ºÐ¼®
3) °æÀï °µµ ºÐ¼®
4) ³»ºÎ ¿ª·® ºÐ¼®
5) key success factor
3.¼¼ºÎ »ç¾÷ °èȹ
1) market positioning
2) target customer
3) brand concept
4) marketing plan
4.financial ºÐ¼®
1) assumption
2) forecast
5.appendix
contents executive summary
¸ñÇ¥ ½ÃÀåÀÇ Áö¼ÓÀûÀÎ ¼ºÀå ¿¹»ó-ģȯ°æ (34%), bakery(11.7%), coffee(30.1%) ±Þ¼ºÀå ½ÃÀå
-¼Òµæ ¼öÁØ Çâ»ó, ½Äǰ ¾ÈÀü¼º À̽´, °Ç°¿¡ ´ëÇÑ °ü½É Áõ´ë µî
-½Ä»ýȰÀÇ ¼±¸È, ¸Â¹úÀÌ ºÎºÎ, µ¶½Å Àα¸ Áõ°¡ µî
±âÁ¸ »ç¾÷°úÀÇ ¿¬°è¼º-synergy effect ±â´ë (ÀÌÇÏ »ý·«)
¼½Ä º°Á¡
4.5/5
90°³ÀÇ º°Á¡
»ç¿ëÈıâ (90)
90 | º£ÀÌÄ¿¸®Ä«Æä¿Í ÇÔ²² ÇÏ´Â ¶Ç´Ù¸¥ ¹®È¸¦ ±¸»óÇϰí ÀÖ½À´Ï´Ù. ÁÁÀº Á¤º¸¸¦ ÇÔ²² °øÀ¯ÇÏ´Â Áñ°Å¿òÀº ¾ðÁ¦³ª ±âºÐÁÁÀº ´À³¦ÀÔ´Ï´Ù. Áø½ÉÀ¸·Î °¨»çÇÕ´Ï´Ù. Àß È°¿ëÇϵµ·Ï ÇϰڽÀ´Ï´Ù. | »ç*ȸ | 2022-05-03 | |
89 | ÁÁÀº Á¤º¸¸¦ Áֽô ºÐµé²² ¸Å¹ø ´À³¢´Â Á¡Àº Âü ¼¼»óÀº ÁÁÀº ºÐµéÀÌ ¸¹´Ù´Â »ç½ÇÀÔ´Ï´Ù. Áø½ÉÀ¸·Î °¨»çÇÏ°Ô »ý°¢ÇÕ´Ï´Ù. ´öÀ» º£Çª½Ã´Â ºÐµéÀÌ ÇູÇÏ½Ã±æ ±â¿øÇÕ´Ï´Ù. | »ç*ȸ | 2022-04-18 | |
88 | ¼¼¼¼ÇÏ°Ô Àß ÀÛ¼ºµÇ¾î Àֳ׿ä. ¾÷¹«¿¡ ¸¹Àº µµ¿òÀÌ µÇ°Ú½À´Ï´Ù. | ¼*±Ç | 2021-07-03 | |
87 | Àü¹ÝÀûÀ¸·Î µµ¿òÀÌ µÇ³ª ÀÚ·áÀÇ ³»¿ëÀÌ Á¶±Ý ¿À·¡µÈ °ÍÀÔ´Ï´Ù. | et*ck | 2017-03-15 | |
86 | µµ¿òÀÌ ¸¹ÀÌ µÉ °Í °°½À´Ï´Ù. °í¸¿½À´Ï´Ù. | ÃÖ*±¹ | 2016-10-11 | |
85 | Âü°í°¡ µÉ ÀÚ·áÀÎ °Í °°³×¿ä. °¨»çÇÕ´Ï´Ù. | ÀÌ*¿ì | 2016-07-18 | |
84 | ÁÁ±â´Â Çѵ¥ Á¦°¡ µüÈ÷ ¿øÇÏ´Â ÀÚ·á´Â ¾Æ´Ï³×¿ä. ¿©ÇÏÆ° Àß º¸¾Ò½À´Ï´Ù. | ¼Û*ÈÆ | 2015-05-12 | |
83 | Àß ¾²µµ·Ï ÇϰڽÀ´Ï´Ù. ´ë´ÜÈ÷ °¨»çÇÕ´Ï´Ù. | ¹Ú*Å | 2015-03-06 | |
82 | Àß ºÃ½À´Ï´Ù. Á¦°Ô ¸Â´Â ÀÚ·á°¡ ¾Æ´Ï¶ó¼ ¾Æ½¬¿ü³×¿ä. | ¹Ú*ÁÖ | 2015-02-24 | |
81 | ¾÷¹«¿¡ µµ¿òÀÌ µÇ¾î °¨»çÇÏ°Ô »ý°¢ÇÕ´Ï´Ù. | °û*ÀÏ | 2015-01-05 | |
80 | º£ÀÌÄ¿¸® Ä«Æä »ç¾÷°èȹ¼ ¾ÆÁÖ ÁÁÀº °Í °°½À´Ï´Ù. | µµ*»ì | 2014-12-24 | |
79 | Ãʺ¸ÀÚ¿¡°Ô´Â µµ¿òÀÌ µÇ°ÚÀ¸³ª, ³Ê¹« ¿À·¡µÈ ÀÚ·áÀÔ´Ï´Ù. | (ÁÖ)*¼Â | 2014-10-25 | |
78 | ÁÁÀº ÀÚ·á À¯¿ëÇÏ°Ô Àß ¾²°Ú½À´Ï´Ù. °¨»çÇÕ´Ï´Ù. | ÃÖ*¿µ | 2014-07-29 | |
77 | ÁÁÀº ÀÚ·á °¨»çÇÕ´Ï´Ù. ¾ÕÀ¸·Îµµ À¯¿ëÇÏ°Ô Àß ¾µ°Ô¿ä. ¿¹½ºÆû ÈÀÌÆÃ! | Àå*¼± | 2014-07-23 | |
76 | Âü°íÇØ¼ Àß ¾²°Ú½À´Ï´Ù. °¨»çÇÕ´Ï´Ù. | È«*È« | 2014-06-16 |