HOME / ¹®¼­°øÀ¯ / / /

ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ - ½æ³×ÀÏ 1page
1/24
  • 1 page
  • 2 page
  • 3 page
  • 4 page
  • 5 page
  • 6 page
  • 7 page
  • 8 page
  • 9 page
  • 10 page
  • 11 page
  • 12 page
  • 13 page
  • 14 page
  • 15 page
  • 16 page
  • 17 page
  • 18 page
  • 19 page
  • 20 page
  • 21 page
  • 22 page
  • 23 page
  • 24 page

ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­

¼­½Ä¹øÈ£
TZ-SHR-40995
µî·ÏÀÏÀÚ
2012.03.26
ºÐ·®
24 page / 563.0 KB
Æ÷ÀÎÆ®
1,500 Point ¹®¼­°øÀ¯ Æ÷ÀÎÆ® Àû¸³¹æ¹ý ¾È³»
ÆÄÀÏ Æ÷¸Ë
Microsoft PowerPoint (ppt)
Èıâ Æò°¡

0

0°ÇÀÇ Èı⺸±â

µî·ÏÀÚ

dl******** ºê·ÐÁî

µî±Þº° ÇýÅú¸±â

ÇÚµåÆù ¸¶ÄÉÆà Á¦¾È¼­ »ùÇÃÀÚ·áÀÔ´Ï´Ù.

  • Microsoft PowerPoint (ppt)Microsoft PowerPoint (ppt)
±¸ÃàÁ¦¾È¼­°³¼±Á¦¾È¼­ÇÚµåÆùÁ¦¾È¼­¾÷¹«Á¦¾È¼­¸¶ÄÉÆÃÁ¦¾È¼­»óÇ°Á¦¾È¼­ÇÚµåÆù¸¶ÄÉÆÃ
¿¬°ü ÃßõÀÚ·á
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #1    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #2    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #3
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #4    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #5    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #6
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #7    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #8    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #9
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #10    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #11    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #12
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #13    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #14    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #15
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #16    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #17    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #18
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #19    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #20    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #21
 ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #22    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #23    ÇÚµåÆù¸¶ÄÉÆà Á¦¾È¼­ #24

1Àå Backgroud
1. Marketing Issues
2. Marketing Strategy
3. Marketing Tactics

2Àå Group to Group Retention Program
1. Anycall Magazine
2. On-Line Research

3Àå Pin-Pointed Acquisition Program

1. Integrated Channel Marketing
2. eMail Marketing

4Àå Achievement

*  ÇÚµåÆù ¸¶ÄÉÆà Á¦¾È¼­  xxxx.xx.xx  ¥°.background  
1.marketing issues
2.marketing strategy
3.marketing tactics
¥±.group to group retention program  
1.anycall magazine
2.on-line research
¥².pin-pointed acquisition program  
1.integrated channel marketing
2.email marketing
¥³.achievement  contents  
¾Ö´ÏÄÝ·£µå´Â ´ëÇѹα¹ ÈÞ´ëÆù ´Ü¸»±â no.1 ºê·£µåÀÎ »ï¼ºÀüÀÚ ¾Ö´ÏÄÝ¿¡¼­ ¸¸µç À¯¹«¼± Ä¿¹Â´ÏƼ »çÀÌÆ®·Î 200¸¸ ÀÌ»óÀÇ ¿Â¶óÀΠȸ¿øÀ» º¸À¯ÇÏ°í ÀÖ´Â ´ëÇü »çÀÌÆ®
¾Ö´ÏÄÝ·£µå´Â Á÷Á¢ÀûÀÎ ±¸¸Åº¸´Ù´Â ¾Ö´ÏÄÝ·£µå°¡ Á¦°øÇÏ´Â Â÷º°È­ µÈ web & mobile ¼­ºñ½º¸¦ ÅëÇÑ °í°´ÀÇ loyalty Á¦°í°¡ ¸ñÀû
ÈÞ´ëÆù °ü·Ã ´Ù¾çÇÑ Á¦Ç° ¼Ò°³ Á¤º¸ ¹× À¯¹«¼± ÄÁÅÙÆ®, °³ÀÎÈ­ ¼­ºñ½º, Ä¿¹Â´ÏƼ, À¥Áø ¼­ºñ½º Á¦°øÀ» ÅëÇØ °í°´ Áö¿ø ¼­ºñ½º¿¡ ÁßÁ¡
introduction of anycallland  ¡á marketing issues   ´Ü¹ßÀûÀÎ communication & interaction ¼öÇà  
°í°´ ÀÌÇظ¦ ¹ÙÅÁÀ¸·Î ÇÑ target marketing ÇÊ¿ä
¥°.marketing background  Ã¹Â°, ±âÁ¸ ȸ¿ø °í°´°úÀÇ relationship ±¸Ãà   
¾Ö´ÏÄÝ·£µå ¸ð¹ÙÀÏÀÇ ¹«¼± ÀÎÅÍ³Ý contents ÀÌ¿ë °¡´É ȸ¿øÀÇ ºÎÁ·
¿Â¶óÀÎ ¸¶ÄÉÆÃÀ» ÅëÇÑ ½Å±Ô ȸ¿ø È®º¸ÀÇ ¾î·Á¿ò   µÑ°, site activity Á¦°í  site Áß½ÉÀÇ ¼Ò±ØÀûÀÎ ¸¶ÄÉÆà Ȱµ¿  À̺¥Æ®¼ºÀÇ µ¿ÀÏÇÑ message, contents Àü´Þ  
¼Â°, ¹«¼± ÀÎÅÍ³Ý ¼­ºñ½º Á¦°øÀ» À§ÇÑ ½Å±Ô ȸ¿øÀÇ È®º¸
¡á marketing strategy   Ã¹Â°, group to group retention program  
±âÁ¸È¸¿ø°úÀÇ Áö¼ÓÀûÀÎ comm.channelÀ» ±¸ÃàÇÏ°í ¸ÂÃã Á¤º¸¸¦
Á¦°øÇÔÀ¸·Î½á site activity ¹× °í°´ loyalty Á¦°í
µÑ°, pin-pointed acquisition program  
¾Ö´ÏÄÝ·£µå ¸ð¹ÙÀÏ »çÀÌÆ®ÀÇ Æ¯È­µÈ contents¸¦ ÀÌ¿ëÇÒ ¼ö ÀÖ´Â
±âÁ¾ º¸À¯ °í°´ ´ë»ó pin-pointed marketingÀ» ÅëÇÑ ¾çÁúÀÇ È¸¿ø
È®º¸ ¹× roi Á¦°í   ¥°.marketing background  pin-pointed acquisition program  group to group retention program  
¾Ö´ÏÄÝ·£µå ȸ¿ø¼Ó¼º¿¡ µû¶ó ȸ¿ø ±×·ìÀ» ¼¼ºÐÈ­ÇÏ¿© ¸ÂÃ㠸ŰÅÁø ±âȹ/¹ß¼Û/ºÐ¼®
¸Å°ÅÁø ¸¸Á·µµ/ȸ¿ø Á¤º¸/±¸¸Å °ü·Ã Á¤º¸ µî¿¡ ´ëÇÑ on-line research ½Ç½Ã
anycall magazine  on-line research  ¾Ö´ÏÄÝ·£µå ±âÁ¸ ȸ¿ø     (ÀÌÇÏ »ý·«)

¹ÞÀº º°Á¡

0/5

0°³ÀÇ º°Á¡

¹®¼­°øÀ¯ ÀڷḦ µî·ÏÇØ ÁÖ¼¼¿ä.
¹®¼­°øÀ¯ Æ÷ÀÎÆ®¿Í Çö±ÝÀ» µå¸³´Ï´Ù.

Æ÷ÀÎÆ® : ÀÚ·á 1°Ç´ç ÃÖ´ë 5,000P Áö±Þ

Çö±Ý : ÀÚ·á 1°Ç´ç ÃÖ´ë 2,000¿ø Áö±Þ

ÈıâÀÛ¼º»ç¿ëÈı⸦ ÀÛ¼ºÇÏ½Ã¸é ¹®¼­°øÀ¯ 100 point¸¦ Àû¸³ÇØ µå¸³´Ï´Ù.

¼­½Äº°Á¡ ¡Ù¡Ù¡Ù¡Ù¡Ù

0/120

»ç¿ëÈıâ (0)

µî·ÏµÈ ¸®ºä°¡ ¾ø½À´Ï´Ù.

ù¹ø° ¸®ºä¾î°¡ µÇ¾îÁÖ¼¼¿ä.

ÀÌÀü1´ÙÀ½